Communication toolkit
Are you communicating about Health Holland? In our communication toolkit, you’ll find guidelines, logos and communication materials.
Brand identity
Health Holland connects science, entrepreneurship, policy and society to accelerate health innovation. By investing in research and innovation, we strengthen the Dutch Life Sciences & Health ecosystem and contribute to an innovative, resilient and healthy Netherlands.
Our brand identity is professional, accessible, and collaborative. One message is central to everything we communicate: together, we build bridges to a healthier future.
TOGETHER, WE BUILD BRIDGES TO A HEALTHIER FUTURE
When should you refer to Health Holland?
Does Health Holland support your program, project, network activity, event or innovation broker? Please use our communication guidelines to ensure accurate and consistent references to Health Holland.
Please note: the communication guidelines were updated in 2026. Always use the most recent version.
In the communication guidelines, you can read more about:
- General references to support
- Program support
- Project support
- Project support in collaboration with a partner
- Support for a network activity
- Support for an innovation broker
Download the communication guidelines below.
Together we do better
Resources
Visual identity
Health Holland’s brand identity is more than just a logo. The bridge icon symbolizes what we stand for: the connection between science, entrepreneurship, policy and society.
Our colors, typography and visual language reflect this: professional, recognizable and accessible. You’ll find all the guidelines for using our brand identity in the brand guide.
Download the complete package below. Use the files as provided and never scale the logo below the minimum size.









The brand guidelines cover all rules for logo use, colors, typography and imagery, with examples for print, web and presentations. Download the PDF for the latest version of our complete visual identity guidelines.

International brand guide
At Health Holland, we build international strategic partnerships that connect research,
innovation, and trade. By leveraging our international network, connecting partners,
and positioning our sector abroad, we work toward strengthening the earning capacity
of the Dutch Life Sciences & Health sector.
In our international activities, Health Holland represents the Netherlands in close
alignment with NL Branding. As a result, the international visual identity differs slightly
from the general Health Holland brand, while remaining clearly connected to the overall
brand.